SAKURA CITY - SS 2012 Men & Women Preview:
http://www.sleepiscommercial.com/collections/ss2012.pdf
air, wind, bodies, dust, waves, light. we walk, we dance, we cross. dreams caught between your teeth. tigers. men. women. dragons. flowers. water. end. beginning. change. awakening. past. present. future. here and now. loss. rebirth. music. love ...
Sakura City, which is the name of our SS 2012 Men & Women collection, represents our inner city. The city we build, the city we take refuge, the city we dream, we live, we shy away, while beautiful and delicate as a cherry blossom ...
Sakura, the cherry tree, represents the beauty and transience of life: during flowering, it reveals an enchanting place where the Samurai saw the grandeur of his figure wrapped in armor. But as simply as the flowers fall to the ground in a sudden shower, the Samurai could fall by a sword given by the enemy. An old saying still remembered today is "Hana wa Sakuragi, hito wa bushi" 花 は 桜木 人 は 武士 " 'The cherry blossom among flowers, the warrior among men.”
Sleep is Commercial is new avant garde from nowhere. no time. no season.
syncretism of places, ages, words, people, volumes, images... always dreamed in berlin.
easy, swift, realistic and casual. everywhere, anytime.
men, women, representing unisex freedom. simply cut, but on the same time appealing and researched shape.
few materials. fourty pieces for a unique total look with a specific and definite identity.


